Coca Cola dumps zero coke, launches new sugar-free soft drink after five years of research

Coca-Cola has launched a new sugar-free soft drink due to consumer demand for healthier options.

The revamped drink will replace the popular Coke Zero and has been designed to taste as close as possible to the original Coca-Cola Classic - but with less calories.

To celebrate the launch, the company will give away more than two million free samples from mid-June until August, with Australians among the first in the world to taste the new recipe.

Coca-Cola No Sugar was created after more than five years of research, recipe mixing and 18 consumer flavour trials.

'We think it's the closest we have ever come to the classic taste of Coca-Cola,' Roberto Mercadé, President of Coca-Cola in Australia said.

The global roll out of the new product will be the biggest launch of a new Coca-Cola since Coke Zero was introduced over a decade ago in 2006.

And it marks the latest step in the evolution of sugar-free Coca-Cola recipes that started with Diet Coke in 1982.

Source Dailymail UK