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Friday 19 January 2018

Why We Can't Manufacture Mobile Phone in Nigeria – Samsung

The Chief Executive Officer, CEO, of Samsung Electronics Africa, Mr. Sung Yoon, on Thursday disclosed that manufacturing a mobile phone required about 400 different components, none of which is available in Nigeria.


Speaking during an interactive session with journalists in Lagos, he stated that another reasons Samsung Electronics could not establish a manufacturing plant in Nigeria is because the company’s market share in the country is not big enough.

Yoon pointed out that though Samsung was the leading consumer electronics company in Nigeria, its share of the Nigerian market is smaller to South Africa’s.

He said that the company’s smartphones market size in South Africa is 80 per cent, but is lower in Nigeria.

He said that the company had manufacturing plants in Vietnam, China, South Africa and Korea, hence, having one in Nigeria is a thing of the future.

Yoon said that Nigeria’s population of 180 million was a power for the future, a reason why Samsung wanted to be part of the corporate citizenship.


He said that annually, the company spent $16 billion globally on Research and Development (R&D), sold over 700 mobile phones every minute and over 41,000 every hour, globally.

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